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Canada to Reinvent Dairy Products Through Open Innovation
USAgNet - 11/02/2016

Agropur Cooperative, in partnership with the Quartier de l'innovation de Montreal, AgBioCentre and NineSigma, announced the launch of Inno Challenge, an initiative to create new dairy products through open innovation. This is a Canadian first in agrifood innovation. Under the theme "Together, Let's Reinvent Dairy!" a first call is going out across Canada and internationally to creative thinkers who will have until Dec. 7 to submit their proposals for innovative dairy products.

"In launching this call, Agropur is reaffirming its leadership as an innovator in its sector and opening the doors to co-development. We want to tap into the collective intelligence out there to help us stay at the cutting edge of dairy production and processing. This challenge will give creative types around the world an opportunity to make a meaningful, concrete contribution to the development of new products and innovative solutions," said Robert Coallier, Agropur's CEO.

If you share our values and ambitions and want to effect change in the dairy industry, visit www.agropur.com for details, he added.

In addition to up to $25,000 cash grant, the selected participants will get access to Agropur's R&D capabilities to help them bring their innovative concept to the market-ready stage. "This project also draws on Montreal's creative ecosystem: the Quartier de l'innovation is a partner in the Challenge and will host the participants," added Mr. Coallier.

"Innovation does not only occur in the realm of technology, as evidenced by this initiative, which will shed light on the many evolving paradigm shifts in a sector such as agrifood. The development of new dairy products together with Agropur, here in the heart of the Quartier de l'innovation, will undoubtedly establish Montreal as a key player in this constantly changing industry," said Damien Silès, executive director of the Quartier de l'innovation.

Agropur's "Together, Let's Reinvent Dairy" Challenge seeks to identify impactful new innovations that expand, sustain and reinvigorate the use of dairy products and elevate dairy beyond a household staple. The selected participants will be announced in January 2017. Up to four projects will each receive a $25,000 grant and access to Agropur's innovation support resources. Agropur will work with them to co-develop the selected concepts and bring them to the prototype stage. The results of their efforts will be presented at Agropur's Inno Expo in April 2017!

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