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Wisconsin Ag News Headlines
Frontier-Servco is Now Called Insight FS
Wisconsin Ag Connection - 10/02/2015

One of Wisconsin's largest farm and energy cooperatives has a new name. The Jefferson-based Frontier-Servco FS is now known as Insight FS, effective September 1.

Retail Division Manager Brian Koenig says the new name supports the mission and vision statements of the company.

"The board of directors and management staff are committed to providing high-quality products and services to meet our customers' needs today and in the future," Koenig said. "FS has a strong history in Wisconsin agribusiness, and we continue to invest in the future. The new name is forward-looking and we are excited about the future of the cooperative."

Insight FS was chosen from more than 300 suggestions submitted by employees. The company--which is part of the GROWMARK system--will continue to run five main departments, including agronomy, energy, feed, grain and turf.

Koenig says the new name and logo are already in use. Insight FS serves patrons in Wisconsin and Michigan's Upper Peninsula.


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