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Register Now for Local Foods Marketing Seminar
Wisconsin Ag Connection - 12/10/2014

The Buy Local, Buy Wisconsin Local Food Business Seminar Series continues in the new year with marketing seminars scheduled from January 5-8 around Wisconsin. Learn from local food marketing professionals at one of these seminars hosted by the Wisconsin Department of Agriculture and a number of industry partners.

Speakers include Tera Johnson with the University of Wisconsin-Extension Food Finance Institute and the founder of tera'swhey, a Madison-based company that supplies whey protein powders made from Wisconsin-produced milk. She will talk about strategic marketing, target marketing, market-based pricing and branding. And Melissa Pahl, marketing consultant and social media manager at Twenty Marketing, will discuss using social media as part of your communications plan.

The seminars will be in Waukesha on January 5, Stevens Point on January 6 and Madison on January 8. All three seminars will take place from 9 a.m. to 3 p.m.

The cost is $15 for the first person from each business or organization and $10 for additional members from the same party. The Madison seminar will be available online as a free webinar.

For more information or to register, call 608-224-5112.

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